Pre Conference Workshop
Mobile Money Academy, optional pre-conference course: Sunday 24 October 2010
The Mobile Money Academy is a comprehensive programme of interactive workshops, designed to lead you through the complexity of planning, piloting and launching a commercial MMT product. The sessions are led by leading experts with proven experience of mobile money programme deployment.
09:30 - 11:00 Launching international remittance services; methodology and key learnings
- What is the role of each stakeholder in the end-to-end remittance transaction?
- Identifying the specific regulatory hurdles for international remittance
- How to create an extensive coverage to reach the initial corridors
- Potential business models and partnership schemes - costs and revenues for each party
- What are the specific challenges when faced with local and international competition?
Djellali Mokhtari, CEO, AIKKU
11:00 - 11:30 Morning Refreshments and Networking
11:30 - 13:00 How to educate consumers and drive adoption of Mobile Financial Services in developed and developing countries
- Factors influencing mobile financial services (MFS) and adoption in emerging and developed countries
- What are the differences in maturity of markets and how do they influence product life cycle management?
- Matching customer behavior to help democratize MFS for massive adoption
Pascal Oromi, M-Banking Solutions Director, Gemalto
13:00 - 14:00 Lunch and Networking
14:00 - 15:30 How you can develop usage and revenue of your mobile money business
- Understand the drivers of penetration, usage and revenue
- Audit your business model and launch a best usage action plan
- Fuel your mobile money engine with sophisticated services
Jean-Marie Letort, Associate Director, Greenwich Consulting
15:30 - 16:00 Afternoon Refreshments and Networking
16:00 - 17:30 How to understand the regulatory environment and work with regulators
- Understanding the regulatory environment in your target market(s) and how it affects the viability of alternative MMT business models
- Compliance requirements and implications for your sign up procedure and record keeping
- How to present your business plan to the regulators
- Definition of crime: man vs machine
- Digital signatory, customer protection and privacy - impact on personal information
Aiaze Mitha, Director, Amarante Consulting
You may also be interested in the other sessions at the conference:
Conference Day One (25 October 2010)
Conference Day Two - Opening Plenary session (26 October 2010)
Conference Day Two - Track A: India and South Asia (26 October 2010)
Conference Day Two: Track B: Globally driving mobile money (26 October 2010)
Conference Day Two - Closing Plenary session (26 October 2010)
Post conference workshop (27 October 2010)
